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SEO is a fast-paced and dynamic field. It can also sometimes be frustrating, especially if you’re relying on outdated tactics that no longer work.
That’s why it’s crucial for you to stay well-informed and learn continuously.
SEO is also more complex than ever in 2020.
It takes more than just building links, creating any old content, and adding a few keywords to improve your organic search rankings and increase the visibility of your business or brand.
You need to keep track of and understand:
- Emerging trends (e.g., voice search).
- Algorithmic changes.
- Technological advancements (e.g., machine learning).
- Your audience (e.g., how they behave and what they want).
So how do you develop an SEO strategy to dominate your competition in Google and other search engines?
Because, ultimately, SEO isn’t only about being found on search engines and driving traffic to your website. It’s about providing a great experience and generating leads and revenue.
Keywords are ideas and topics that define what your content is about. In terms of SEO, they're the words and phrases that searchers enter into search engines, also called "search queries." Keyword Tool is free online keyword research instrument that uses Google Autocomplete to generate hundreds of relevant long-tail keywords for any topic.
Meta tags are snippets of text that describe a page's content; the meta tags don't appear on the page itself, but only in the page's source code. Meta tags are essentially little content descriptors that help tell search engines what a web page is about.
Online calculator for quick calculations, along with a large collection of calculators on math, finance, fitness, and more, each with related in-depth information.